QUIBI ANNOUNCES NEW SERIES "FRESH DRESSED*" FEATURING CELEBRITY DESIGNER FRESH
Series Produced by Magical Elves and 3 Arts Entertainment
Los Angeles, CA - March 30, 2020 - Today, Quibi announced FRESH DRESSED* (working title), a brand new series following celebrity designer and bespoke tailor to the stars, Fresh. FRESH DRESSED follows Fresh as he creates head-turning, custom looks for his A-list clients. His clientele includes Lena Waithe, Kevin Hart, John Legend, Dwyane Wade, Gabrielle Union and more. Fresh is a self-made luxury designer who is changing the narrative of black entrepreneurship in the fashion industry, while gaining popularity for his signature style and undeniable charisma. Under the label RichFresh, the bold designer is dressing some of the most stylish men and women in Hollywood.
The series is produced by Magical Elves and 3 Arts Entertainment, with Casey Kriley and Jo Sharon serving as executive producers for Magical Elves and Dunia McNeily and Luke Dillon executive producing for 3 Arts. Fresh and Eli Gill are also executive producers on the series.
Executive Producers: Casey Kriley and Jo Sharon (Magical Elves); Dunia McNeily and Luke Dillon (3 Arts); Fresh and Eli Gill
Produced by: Magical Elves and 3 Arts Entertainment
Quibi launches on April 6. Sign-up for Quibi news and updates at www.Quibi.com to learn more about our limited time 90-day free trial offer that starts April 6.
Fresh grew up between Little Rock, AR and Memphis, TN. He moved to Los Angeles in 2013 to aggressively pursue fashion/tailoring. After working with Ermenegildo Zegna for a year, Fresh chose to step out and go into business for himself, creating the brand "Richfresh."
As a child, Fresh taught himself to sew, sketch, and paint which would serve as useful tools later in his career. At the age of 20, after dropping out of college, he opened a tailoring and alterations shop in the artsy section of downtown Memphis. Struggling to find a fashion-forward base, he then moved to NYC. After tailoring for a few prominent menswear brands in New York, Fresh moved to LA to pursue a more colorful passion.
With a love for vibrance and colorblocking, Richfresh has become a name known amongst elite circles for his use of color and beautifully tailored garments.
About Magical Elves
Magical Elves is a leading producer of award-winning, non-fiction content for domestic and international television markets. Known for Emmy Award-winning hits like "Top Chef" (Bravo) and "Top Chef: Last Chance Kitchen" (Bravo), as well as Peabody Award-winning "Project Runway" (Bravo), Magical Elves is a veteran production company with a long track record of consistently delivering the highest quality programming. In addition to the "Brain Games" reboot (NatGeo), and their Emmy-nominated streaming success "Nailed It!" (Netflix), Magical Elves' wide range of credits also include "Sugar Rush" (Netflix), "Braxton Family Values" (WEtv), "Shine On with Reese" (DirectTV), "All In With Cam Newton" (Nickelodeon), "Cold Justice" (Oxygen), and "Top Chef Junior" (Universal Kids), among many others. Magical Elves is a part of The Tinopolis Group's portfolio of production companies.
Quibi is a mobile-first media technology platform bringing together the best of Silicon Valley and Hollywood. Headquartered in Los Angeles, Quibi is the first entertainment platform built for easy, on-the-go mobile viewing, allowing today's leading studios and creative talent to tell original stories in an entirely new way. For more information visit www.quibi.com. Follow Quibi on Facebook @QuibiUS and on Twitter @Quibi.