or


[02/22/21 - 09:00 AM]
BET+ Lands Macro Television Studios and Hillman Grad Productions "Birth of Cool" Series from Juel Taylor and Tony Rettenmaier
The series orbits around Crispus Attucks High, a predominantly black high school in Compton.

[via press release from BET]

BET+ LANDS MACRO TELEVISION STUDIOS AND HILLMAN GRAD PRODUCTIONS "BIRTH OF COOL" SERIES FROM JUEL TAYLOR AND TONY RETTENMAIER

THE TEN-EPISODE ORIGINAL SERIES MARKS BET'S FIRST BET+PRODUCTION PARTNERSHIP WITH MACRO TELEVISIONS STUDIOS AND CONTINUED COLLABORATION WITH POWERHOUSE PRODUCER LENA WAITHE

New York, NY February, 22, 2021 - Today, BET+, the premiere streaming service for the Black audience, announced the production of the new original series, "BIRTH OF COOL," in partnership with MACRO Television Studios (RAISING DION, GENTEFIED) and Hillman Grad Productions (QUEEN AND SLIM, THE CHI, TWENTIES). The ten-episode series marks MACRO Television Studios' first series with BET+ and Lena Waithe's third original production with the brand. "BIRTH OF COOL" was created by writer-director Juel Taylor (CREED II, THEY CLONED TYRONE) and writer Tony Rettenmaier (THEY CLONED TYRONE). Taylor will also direct the pilot.

The series orbits around Crispus Attucks High, a predominantly black high school in Compton. The half-hour dramedy follows the adventures and misadventures of both students and teachers, on campus and off, as they try to make it through the weird, hilarious, stressful, often sobering, sometimes surreal school year, while (hopefully) growing a bit in the process.

"BET+ continues to be the home for best-in-class creatives to tell their original stories about the Black experience," said Devin Griffin, Executive Vice President and General Manager, BET+. "We appreciate Lena's creative vision and continued trust and are thrilled to partner with a skilled group of creators from MACRO Television Studios and Hillman Grad to bring this series to life."

"We are excited to continue MACRO's commitment to excellence in content creation and to be partnered with Juel and Tony and help bring their unique vision to the screen," said Marta Fernandez, President, MACRO Television Studios. "Along with our partners at BET+, Hillman Grad and Endeavor Content, we passionately support their voices and dedication to telling authentically Black stories."

"Our goal at Hillman Grad is to find the next generation of visionary filmmakers who challenge the ways in which we typically represent characters of color on screen. Juel and Tony are exactly that. We're so excited to have been on this journey with them and can't wait to introduce the world to the brilliance, humor, and depth of BIRTH OF COOL," said Rishi Rajani, President of Film/TV, Hillman Grad.

Fernandez and Mark R. Wright will oversee for MACRO Television Studios. MACRO Television Studios' partners on the TV series are Endeavor Content (WU-TANG CLAN: OF MICS AND MEN, KILLING EVE) and Hillman Grad Productions (QUEEN AND SLIM, THE CHI, TWENTIES), with Charles D. King, Fernandez, Lena Waithe, Rishi Rajani, Taylor, Rettenmaier, Aaliyah Williams and David Morris serving as Executive Producers.

Taylor and Rettenmaier are repped by WME, The Gotham Group and Redefine Entertainment.

ABOUT BET+:

BET+ is the preeminent streaming service for the Black audience, with exclusive originals and thousands of TV episodes and movies from the best Black creators. A joint venture between BET Networks and Tyler Perry Studios, BET+ allows users to stream Black culture, including hit movies, TV shows, stand-up comedy, award shows, and specials, all in one place, commercial-free. The new service from BET Networks, a subsidiary of ViacomCBS Inc., is the official home of Tyler Perry's film, TV and stage works. The ad-free subscription video-on-demand service also provides users with access to original content, including hit series First Wives Club from Tracey Oliver, Tyler Perry's Ruthless and Bruh, Will Packer's Bigger, hit unscripted anthology series American Gangster Trap Queens and exclusive originals from Carl Weber like The Family Business, Sacrifice and Influence to name a few. Visit BET.Plus to learn more and follow @BETPlus on social to join the conversation and get the latest.

About MACRO

Launched in 2015 by Founder & CEO Charles D. King, MACRO is a multi-platform media company representing the voice and perspectives of Black people and people of color. The company's multiple business verticals include a film (MACRO) and television studio (MACRO Television Studios) that finances, develops and produces theatrical features and premium television, talent (M88) and influencer (UNCMMN) management divisions, a branding and creative agency (Brand MACRO) and an affiliated venture firm (Mac Venture Capital). The company's film projects have received nine Oscar nominations and one win. MACRO co-financed the critically-acclaimed Mudbound, Fences, Roman J. Israel, Esq., Sorry to Bother You and Just Mercy. It also produced Netflix's Tigertail and co-financed and produced Judas and the Black Messiah for Warner Bros. Pictures. MACRO is also partnered with Warner Bros. Pictures, giving the studio a first look on all projects MACRO intends to develop or package as feature films. The studio also has the option to co-finance these projects alongside MACRO and will handle their global distribution. On the television side, the drama series' Raising Dion and Gentefied are both executive produced by MACRO Television Studios and already greenlit for second seasons on Netflix. Go to https://www.staymacro.com/about for more information.

ABOUT HILLMAN GRAD PRODUCTIONS

Hillman Grad Productions is a development and production company committed to creating art that goes against the status quo and gives opportunity to marginalized peoples by providing a platform for diverse voices across all mediums. Founded by Emmy-Award winning writer Lena Waithe and Rishi Rajani, the company currently has projects at Netflix, Disney, BET, Showtime, HBO, Universal, MGM and Amazon. Their comprehensive slate includes the Sundance Film Festival 2020 award-winner The 40-Year-Old Version, Radha Blank's groundbreaking film, which blends real life and fiction to follow its protagonist, a down-on-her luck New York playwright, who decides to reinvent herself and salvage her artistic voice by becoming a rapper at age 40. Netflix released the film globally on October 9th to rave reviews and it won Best Screenplay and was nominated for the Bingham Ray Breakthrough Director Award at the 2021 IFP Gotham Awards, received the New York Film Critics Circle Award for Best First Film, won Best First Feature from the Toronto Film Critics Circle, received Directors to Watch" at PSIFF, won the "Next Generation Award" at LAFCA Awards, was nominated for an Independent Spirit Award for Best First Feature along with a Best Comedy Nomination from Critics Choice, and received 3 NAACP Nominations for Outstanding Directing, Outstanding Writing and Breakthrough Creative (Motion Picture). Their first film released under this banner was Queen & Slim, which Waithe wrote and was directed by Melina Matsoukas; Universal Pictures released the film in November of 2019. Current projects includeBET's hit comedy series Twenties, which was picked up for a second season and recently nominated for Outstanding Comedy Series by GLAAD. Currently in development is a Sammy Davis Jr biopic based on his daughter Tracey Davis' book Sammy Davis Jr.: My Father. The screenplay willbe written by David Matthews with Waithe & Rajani producing alongside Sight Unseen Pictures. Additionally, it was recently announced Waithe penned the script for Universal's forthcoming Talent Show. Cynthia Erivo is set to star in the drama with Waithe serving as an executive producer alongside State Street Pictures and Rajani will oversee for Hillman Grad Productions. Focus Features just announced it has teamed with Sight Unseen, Makeready and Hillman Grad Productions on the feature directorial debut of A.V. Rockwell, A Thousand and One. Other projects currently in various stages of production and/or development include: Them for Amazon; Untitled Kid Fury Project for HBO and Reawakening, Neil Paik's Six by Eight Press short story for Amazon Studios.





  [february 2021]  
S
M
T
W
T
F
S
 


· BIRTH OF COOL (BET PLUS)





[02/26/21 - 11:14 PM]
Development Update: Friday, February 26
Updates include: Austin Butler, Callum Turner to lead Apple's "Masters of the Air"; Wagner Moura tapped for "Shining Girls," also at Apple; and Mark Ivanir boards new season of Netflix's "Babylon Berlin."

[02/26/21 - 03:47 PM]
Video: "Who Killed Sara?" - Official Teaser - Netflix
After 18 years in prison, Álex takes his revenge on the Lazcano family, who framed him for the murder of his sister Sara to save their reputation.

[02/26/21 - 01:41 PM]
Discovery Channel Celebrates the Life of "Alaskan Bush People's" Billy Brown in All-New Special, "The Legacy of Billy Brown" Airing Sunday, February 28 at 8PM ET/PT
Through never-before seen footage and interviews, Billy speaks to the bush legacy he was driven to establish, fueled by faith and his deep adoration for his family.

[02/26/21 - 01:30 PM]
Nickelodeon Sets Out for Adventure in "The Barbarian and the Troll," All-New Live-Action Puppet Comedy Series Premiering Friday, April 2, at 7:30 P.M. (ET/PT)
The series - previously "Brendar the Barbarian" - follows Evan, a bridge troll in search of adventure, and Brendar, a fierce female warrior on a quest to defeat the evil demon who has imprisoned her brother.

[02/26/21 - 01:01 PM]
Terminator Universe Is Expanding at Netflix in an All-New Anime Series
The series is produced in partnership with Production I.G who Netflix has a Production Line Deal with since 2018.

[02/26/21 - 12:48 PM]
Hallmark Channel's "When Calls the Heart" Becomes #1 Most-Watched Scripted Series of 2021
Hallmark Channel spins the numbers for Sunday, February 21.

[02/26/21 - 12:45 PM]
Video: First Look at "Home Economics" - Premieres Wednesday, April 7 on ABC
Starring and executive produced by Topher Grace, "Home Economics" takes a look at the heartwarming yet super uncomfortable and sometimes frustrating relationship between three adult siblings.

[02/26/21 - 12:28 PM]
Production on Season 4 of "Cobra Kai" Is Officially Underway
Vanessa Rubio and Peyton List will be returning as series regulars alongside some new faces, Dallas Dupree Young and Oona O'Brien.

[02/26/21 - 12:02 PM]
Seth Meyers Renews Deal with NBC to Host "Late Night with Seth Meyers" Through 2025
In addition, Sethmaker Shoemeyers Productions - Meyers and Mike Shoemaker's production company - has an overall deal with Universal Studio Group through 2025.

[02/26/21 - 11:31 AM]
FOX Entertainment Launches All-New Digital Docu-Series "Making History in Hollywood"
The show takes a more intimate, personal approach with FOX stars at the forefront, hearing from them on what specific moments, people and milestones from Black Hollywood history impacted their lives and careers.

[02/26/21 - 11:01 AM]
Video: "Nailed It: Double Trouble!" - Official Trailer - Netflix
From best buds to brothers and sisters: When two clueless cake "artists" team up, the baking is two times as bad.

[02/26/21 - 10:59 AM]
HBO and Public Square Films in Production on Documentary Examining the Race for the COVID-19 Vaccine
The feature length, untitled documentary will debut next year on HBO and will be available to stream on HBO Max.

[02/26/21 - 10:11 AM]
Video: "Pacific Rim: The Black" - Official Trailer #2 - Netflix
In a world where Australia has been overrun by Kaiju, danger in the form of scary monsters lurk in every corner.

[02/26/21 - 09:47 AM]
discovery+ Follows Acclaimed Nature Photographer Ian Shive on a Daring Journey Through One of the World's Most Remote Places
In this all-new nature special, Shive will take viewers along an awe-inspiring journey to the Aleutian Islands to document its incredible natural wonders and wildlife in "The Last Unknown" streaming Thursday, March 18 on discovery+.

[02/26/21 - 09:04 AM]
"Motherland: Fort Salem" - Second Season of the Witch Drama Premieres Summer 2021
In the anticipated second season, Raelle, Tally and Abigail confront higher stakes, dangerous magic and a new threat from an ancient group of witch-hunters, the Camarilla.