or


[06/12/18 - 01:16 PM]
"Marvel's Cloak & Dagger" Is Freeform's Biggest Series Debut in Over Two Years
Freeform further spins the numbers for Thursday, June 7.

[via press release from Freeform]

National Live +3 Day Program Ratings June 7, 2018

'MARVEL'S CLOAK & DAGGER' IS FREEFORM'S BEST-EVER DIGITAL DEBUT IN NETWORK'S HISTORY

AMASSES 7.3 MILLION VIEWS ACROSS LINEAR AND DIGITAL PLATFORMS

FREEFORM'S BIGGEST SERIES DEBUT IN OVER TWO YEARS

THURSDAY'S NO. 1 MOST-SOCIAL SCRIPTED SERIES

The debut of "Marvel's Cloak & Dagger" (June 7, 2018, 8:00-9:03 p.m. EDT) ranked as Freeform's biggest series launch in over two years in Total Viewers (1.64 million). In fact, the series' opener stood as Freeform's most-watched drama telecast on any night since the series finale of "Pretty Little Liars" in June 2017 (6/27/17).

In the first three days after its launch, "Marvel's Cloak & Dagger" stood as the best-ever digital debut in Freeform history (716,000 starts) and generated 7.3 million views across linear and digital platforms. The series was Thursday's No. 1 most-social scripted series with 112,000 engagements across Twitter, Instagram, Facebook and Tumblr.

Competitively, "Cloak & Dagger" opened as Thursday's No. 1 cable program among Teens 12-17 (151,000/0.62 rating), the No. 1 scripted series on cable among Women 18-49 (439,000/0.68 rating) and as the No. 1 original scripted cable series among Women 18-34 (165,000/0.47 rating), Adults 18-49 (737,000/0.57 rating), Adults 18-34 (261,000/0.38 rating), Persons 12-34 (412,000/0.44 rating) and Females 12-34 (249,000/0.53 rating).

After three days of TV playback, "Marvel's Cloak & Dagger" jumped by +78% in Total Viewers over its L+SD average (920,000 to 1.64 million in L+3) to post the largest-ever L+3 lift of any Freeform debut.

About Freeform

Part of Disney|ABC Television, Freeform connects to audiences and goes beyond entertainment with bold, original programming and immersive social engagement. As Disney's young adult television and streaming network, it delivers a unique mix of quality original and acquired series, plus fan-favorite movies and the holiday events "31 Nights of Halloween," "Kick Off to Christmas" and "25 Days of Christmas." The Freeform app is a service that allows viewers with participating TV subscription services access to 24/7 live viewing of the network, as well as continued on-demand access via a wide array of devices.

Source: The Nielsen Company, Live + 3 Day U.S. Program Ratings: 6/7/18, ListenFirst, 6/7/18. Views = linear P2+ reach, 1 minute qualifier (Nielsen) plus digital starts (FreeWheel).





  [june 2018]  
S
M
T
W
T
F
S
     


· MARVEL'S CLOAK & DAGGER (FREEFORM)





most recent ratings | view all posts
[03/19/19 - 08:09 AM]
Monday's Broadcast Ratings: NBC, "The Voice" Hold Off New Competition
The Peacock bests ABC's "American Idol" and FOX's "9-1-1" in total viewers and adults 18-49.

[03/18/19 - 08:17 AM]
Sunday's Broadcast Ratings: "American Idol" Powers ABC to Demo Victory
The Alphabet claims top adults 18-49 honors while CBS is the most-watched broadcaster.

[03/17/19 - 08:41 AM]
Saturday's Broadcast Ratings: ABC, NBC Share Demo Honors
"NBA Saturday Primetime on ABC" helps the Alphabet split the adults 18-49 crown.

[03/16/19 - 08:31 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Honors with ABC
The Eye's mainstay "Blue Bloods" is the night's most-watched program.

[03/15/19 - 08:16 AM]
Thursday's Broadcast Ratings: ABC, FOX Share Demo Crown; CBS Tops Viewers
FOX gets a boost among adults 18-49 with its coverage of the "iHeartRadio Music Awards."

[03/14/19 - 08:54 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos with "Empire" Return
The network takes home the adults 18-49 crown while CBS is the most-watched network.

[03/13/19 - 09:57 AM]
TLC's Breakout Hit "Dr. Pimple Popper" Wraps Most Recent Season with the Finale Garnering a Series Ratings High
New episodes return this coming summer.

[03/13/19 - 08:09 AM]
Tuesday's Broadcast Ratings: ABC, "The Bachelor" Snap NBC's Demo Win Streak
The Peacock had won every Tuesday night among adults 18-49 thus far in 2019.

[03/12/19 - 08:08 AM]
Monday's Broadcast Ratings: "The Bachelor" Finale Puts ABC in Front
The Alphabet wins the night among adults 18-49 while NBC is the most-watched network overall.

[03/11/19 - 08:19 AM]
Sunday's Broadcast Ratings: "American Idol" Tops Demos for ABC
The Alphabet takes home the adults 18-49 honors while CBS is the most-watched network.

[03/10/19 - 10:34 AM]
Saturday's Broadcast Ratings: NBC Tops Viewers, Shares Demo Crown
The Peacock leads the night in total viewers, splits adults 18-49 honors with ABC.

[03/09/19 - 08:33 AM]
Friday's Broadcast Ratings: CBS Takes Home Top Honors in Viewers, Demos
The Eye's "The Gayle King Interview with R. Kelly" special leads the night among adults 18-49.

[03/08/19 - 01:38 PM]
E!'s "Very Cavallari" Earns Highest-Rated Season Premiere of the Series; Up Double Digits Among All Key Demos
E! further spins the numbers for Sunday, March 3.

[03/08/19 - 08:13 AM]
Thursday's Broadcast Ratings: "Big Bang Theory" Puts CBS on Top
The Eye wins the evening in both total viewers and adults 18-49.

[03/07/19 - 08:20 AM]
Wednesday's Broadcast Ratings: "American Idol" Special Gives ABC a Boost
The Alphabet takes home top honors in both total viewers and adults 18-49.