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[08/12/18 - 08:40 AM]
Saturday's Broadcast Ratings: NBC Tops Viewers, Shares Demo Crown with ABC, CBS
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the eight ad-sustained programs that aired in primetime on the broadcast networks last night (8/11/18):

NBC (2.890 million viewers, #1; adults 18-49: 0.4, #T1) was the top draw on a low key Saturday with its telecasts of "Little Big Shots" (2.779 million viewers, #2; adults 18-49: 0.3, #T6) and "Dateline Saturday Night Mystery" (2.946 million viewers, #1; adults 18-49: 0.5, #1).

CBS (2.199 million viewers, #2; adults 18-49: 0.4, #T1) then was the number two network with a new "Pink Collar Crimes" (2.248 million viewers, #4; adults 18-49: 0.4, #T2), another "Pink Collar Crimes" (1.979 million viewers, #7; adults 18-49: 0.3, #T6) and a repeat "48 Hours" (2.371 million viewers, #3; adults 18-49: 0.4, #T2).

Next up was ABC (2.187 million viewers, #3; adults 18-49: 0.4, #T1) with encores of "Castaways" (2.084 million viewers, #6; adults 18-49: 0.4, #T2) and "20/20 Saturday" (2.240 million viewers, #5; adults 18-49: 0.4, #T2).

And finally, FOX (0.786 million viewers, #4; adults 18-49: 0.2, #4) rounded out the evening with its broadcast of the "Jr. NBA World Championship" (0.786 million viewers, #8; adults 18-49: 0.2, #8).

In late-night metered market ratings (via NBC's press release):

· The Aug. 11 encore telecast of "Saturday Night Live," hosted by Gal Gadot and featuring musical guest Sam Smith, has averaged a 2.3 rating, 7 share in "live plus same day" household results from the 56 local markets metered by Nielsen Media Research and a 0.7/5 in adults 18-49 in the 25 markets with local people meters.

· Last night's "SNL" matched the show's high in 18-49 in the local people meters since June 23 (0.8 with host Jessica Chastain and musical guest Troye Sivan).

· Last night's "Saturday Night Live" is the #1 show of the night on the Big 4 networks in both metered-market households and in 18-49 in the local people meters, topping all primetime shows on those nets in both categories.


Here are the highlights of the 10 ad-sustained programs that aired in primetime on the broadcast networks one year ago (8/12/17):

CBS (2.800 million viewers, #1; adults 18-49: 0.5, #T1) was the most-watched network on Saturday with a new "Doubt" (2.530 million viewers, #6; adults 18-49: 0.5, #T2) followed by the finale to "Doubt" (2.650 million viewers, #4; adults 18-49: 0.5, #T2) and a repeat "48 Hours" (3.220 million viewers, #2; adults 18-49: 0.5, #T2).

NBC (2.786 million viewers, #2; adults 18-49: 0.5, #T1) then shared the demo crown with a repeat "America's Got Talent" (2.547 million viewers, #5; adults 18-49: 0.4, #T7) and a new "Dateline Saturday Night Mystery" (3.263 million viewers, #1; adults 18-49: 0.6, #1).

Next up was ABC (2.305 million viewers, #3; adults 18-49: 0.4, #3) with repeats of "America's Funniest Home Videos" (2.650 million viewers, #3; adults 18-49: 0.5, #T2), "$100,000 Pyramid" (2.400 million viewers, #7; adults 18-49: 0.5, #T2) and "20/20: In an Instant" (1.865 million viewers, #8; adults 18-49: 0.4, #T7).

And finally, FOX (1.147 million viewers, #4; adults 18-49: 0.3, #4) likewise opted for repeats of "Lucifer" (1.126 million viewers, #10; adults 18-49: 0.3, #T9) and "Love Connection" (1.169 million viewers, #9; adults 18-49: 0.3, #T9).

In late-night metered market ratings (via NBC's press release):

· An Aug. 12 encore of "Saturday Night Live," with host Louis C.K. and musical guest The Chainsmokers, has averaged a 2.5 rating, 7 share in households in Nielsen's 56 metered markets and a 0.8/5 in 18-49 in the 25 markets with local people meters.

· It's the top-rated "SNL" rebroadcast in metered-market households since June 17 (2.6 with host Scarlett Johansson and musical guest Lorde) and best in 18-49 in the local people meters since July 8 (0.8 with host John Cena and musical guest Maren Morris).

· The "Saturday Night Live" encore was the #1 show of the night on the broadcast networks in metered-market households and 18-49 in the local people meters, outrating every Saturday primetime telecast on those nets in both measures.

· Versus the show's year-ago August encore, last night's "Saturday Night Live" is up +14% in metered-market households (2.5 vs. a 2.2 rating).

Source: Nielsen Media Research





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