[06/17/19 - 11:08 AM] "Younger" Records Highest-Rated Season Premiere in Its History in Key P25-54 Demo, Draws 1.3 Million Total Viewers TV Land further spins the numbers for Wednesday, June 12.
[via press release from TV Land]
"YOUNGER" RECORDS HIGHEST-RATED SEASON PREMIERE IN ITS HISTORY IN KEY P25-54 DEMO, DRAWS 1.3 MILLION TOTAL VIEWERS
The Season Six Premiere Registered a 1.21 W25-54 Rating, Up +30% From Season Five
Watch a Preview Clip of This Week's Episode Here
New York, NY, June 17, 2019 - The season six premiere of TV Land's hit series Younger recorded its highest-rated season premiere ever in the key P25-54 and W25-54 demos on Wednesday, June 12. For L+3 viewing, Younger recorded a 1.21 W25-54 rating (457,000 viewers), up +30% from the previous season premiere. Among P25-54, Younger hit a .81 (601,000 viewers), up +29% from the season five premiere.
TV Land's series was also up +23% among total viewers, with 1.3 million tuning in to see Kelsey (Hilary Duff) makes her debut as publisher, quickly realizing that the company is in trouble.
The season six premiere of Younger grew from the previous season premiere in additional demos. Among P18-49, the show was up +15% (.64 rating) and it grew +13% among W18-49 (.95 rating).
In this week's episode, airing Wednesday, June 19 at 10 p.m. ET/PT, Liza and Kelsey clash with Quinn, who's walking the line between author and investor. Meanwhile, Diana offends Enzo and Lauren throws Josh and Clare a gender reveal party. Watch a preview clip here.
Season five of Younger aired in summer 2018 and was its highest-rated season to date among P 18-49 (L+SD). The series ranked as the #1 original ad-supported cable sitcom with W18-49 and W25-54 in 2017 and 2018. Younger's success combined with TV Land's carefully curated hit acquisitions in the 2018 fiscal year led to the brand's highest ratings since 2011.
The series' passionate fan base has helped the series expand off the TV screen to include the five-star reviewed weekly podcast, Younger Uncovered, a weekly after-show entitled Getting Younger, and the launch of a book from Simon and Schuster entitled,Marriage Vacation.
Younger is created, executive produced and written by Darren Star, with Tony Hernandez of JAX Media executive producing. Dottie Zicklin, Eric Zicklin and Alison Brown also serve as executive producers and writers on the series.
About TV Land
TV Land is a curated lineup of time-tested sitcoms topped off by breakout hit original series Younger from Darren Star, all available on air, at TVLand.com and on the TV Land app. Younger continues to thrive with a winning combination of comedy and drama, making it the #1 original ad-supported cable sitcom with women 18-49 and women 25-54 in 2017 and 2018. In addition, TV Land continues to reign as the destination for the best of memorable television series and modern-day classic sitcoms with a programming slate that includes the hit comedies Everybody Loves Raymond, The Goldbergs, The Golden Girls and Two and a Half Men. For up-to-the-minute and archival press information and photographs visit the TV Land press site and follow us on Twitter at @TVLandPRfor the latest in breaking news updates, behind-the-scenes information and photos.