"YELLOWSTONE" CONTINUES MASSIVE GROWTH WITH SERIES RATINGS HIGHS IN ALL KEY DEMOS
Yellowstone Season Two is Cable's Most-Watched Summer Series
Paramount Network Drama Records 1.87 Rating Among P18-49, Up +66% Year over Year and +10% From Season Two Premiere
All Demos Jump at Least +60% from Same Episode Last Season
New York, NY, July 1, 2019 - Paramount Network's hit series Yellowstone ranks as the #1 summer series on cable and continues to achieve massive demo growth and break series records, driven by increases in young viewers and female audiences in L+3 viewing. In all key demos, Yellowstone episode 202 ratings jumped at least +60% year-over-year from episode 102 (L+3).
Episode 202 premiered June 26 and was the #1 cable telecast of the night with P18-49, P25-54, M18-49, W25-54, and M25-54 (L+3). Yellowstone 202 recorded a series-high 1.87 rating among P18-49, a +66% increase from episode 102 and jumped +10% from the season two premiere. Among female audiences, W18-49 ratings (1.85) jumped +64% year-over-year, while W25-54 ratings (2.64) were up +65%.
With other key demos, Yellowstone episode 202 recorded a 1.9 M18-49 rating; a 2.7 rating among P25-54; and a 2.77 M25-54 rating. The episode also drew 4.9 million total viewers in L+3, up +14% from episode 102. L+3 ratings for Yellowstone episode 202 are included below, compared to last week's season premiere and the second episode of the first season:
· P18-49: 1.87 rating (+66% vs. episode 102; +10% vs. episode 201)
· M18-49: 1.9 rating (+68% vs. episode 102; +6% vs. episode 201)
· W18-49: 1.85 rating (+64% vs. episode 102; +15% vs. episode 201)
· P25-54: 2.7 rating (+62% vs. episode 102; +9% vs. episode 201)
· M25-54: 2.77 rating (+60% vs. episode 102; +3% vs. episode 201)
· W25-54: 2.64 rating (+65% vs. episode 102; +14% vs. episode 201)
New episodes of Yellowstone return after the July 4 holiday on July 10 at 10:00 p.m. ET/PT.
Paramount Network recently ordered a 10-episode third season of the series. Yellowstone stars world-renowned actor and Oscar(R)-winner Kevin Costner as John Dutton, who controls the largest contiguous ranch in the United States. Yellowstone is co-created by critically-acclaimed, Oscar(R)-nominated screenwriter Taylor Sheridan (Wind River, Hell or High Water and Sicario), and John Linson. The impressive cast list for Yellowstone also includes Luke Grimes, Kelly Reilly, Wes Bentley, Cole Hauser, Kelsey Asbille, Brecken Merrill, Jefferson White, Danny Huston and Gil Birmingham. Neal McDonough joined the cast for season two.
Yellowstone headlines Paramount Network's scripted roster, which also includes the following upcoming projects: Coyote starring Michael Chiklis; Paradise Lost (working title) starring Josh Hartnett; 68 Whiskey, from Ron Howard and Brian Grazer's Imagine Entertainment; and the new Darren Star series Emily in Paris, starring Lily Collins.
The Paramount Network original drama is co-produced by 101 Studios. Executive producers for Yellowstone are John Linson, Art Linson, Taylor Sheridan, Kevin Costner, David C. Glasser and Bob Yari.
About Paramount Network
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About 101 Studios
101 Studios is a global entertainment company dedicated to the acquisition, financing, development, production and distribution of high-caliber, creator-driven storytelling. Formed by veteran film and television executives David Glasser and David Hutkin in 2019, the studio empowers content creators through first-class collaboration and innovation. Inaugural releases include Alfonso Gomez-Rejon's The Current War, featuring Benedict Cumberbatch and Michael Shannon, and the second season of Taylor Sheridan's modern-day western series Yellowstone, starring Kevin Costner.