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[08/24/19 - 08:29 AM]
Friday's Broadcast Ratings: NFL Preseason Pushes CBS in Front
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 12 ad-sustained programs that aired in primetime on the broadcast networks last night (8/23/19):

[EDITOR'S NOTE: Some high rated local pre-season NFL games (across all networks) are included here but will be excluded from Officials.]

CBS (3.525 million viewers, #1; adults 18-49: 0.7, #1) was the network to beat on Friday with its coverage of "NFL Preseason: Buffalo at Detroit" (3.525 million viewers, #1; adults 18-49: 0.7, #1).

ABC (2.896 million viewers, #2; adults 18-49: 0.5, #T2) then was the number two draw with its mix of "American Housewife" (2.871 million viewers, #5; adults 18-49: 0.5, #T3), "Fresh Off the Boat" (2.300 million viewers, #6; adults 18-49: 0.5, #T3), "What Would You Do?" (3.066 million viewers, #2; adults 18-49: 0.5, #T3) and "20/20" (3.036 million viewers, #3; adults 18-49: 0.5, #T3).

Sharing the silver was NBC (2.522 million viewers, #3; adults 18-49: 0.5, #T2) with repeats of "American Ninja Warrior" (2.286 million viewers, #7; adults 18-49: 0.4, #7) and "Dateline NBC" (2.994 million viewers, #4; adults 18-49: 0.6, #2).

Meanwhile, FOX (1.092 million viewers, #4; adults 18-49: 0.3, #4) offered up encores of "BH90210" (1.044 million viewers, #9; adults 18-49: 0.3, #T8) and "MasterChef" (1.139 million viewers, #8; adults 18-49: 0.3, #T8).

And finally, new episodes of "Masters of Illusion" (0.889 million viewers, #10; adults 18-49: 0.2, #10) and "The Big Stage" (0.632 million viewers, #11; adults 18-49: 0.1, #T11) plus a repeat "Hypnotize Me" (0.436 million viewers, #12; adults 18-49: 0.1, #T11) on The CW (0.598 million viewers, #5; adults 18-49: 0.1, #5) rounded out the night.

Week-to-week changes (adults 18-49):
0.00% - What Would You Do?
0.00% - Masters of Illusion (vs. 8/9/19)
0.00% - The Big Stage (vs. 8/9/19)

Year-to-year changes (adults 18-49):
-16.67% - What Would You Do?
-50.00% - Masters of Illusion (vs. Masters of Illusion (Repeat))
-75.00% - The Big Stage (vs. Masters of Illusion (Repeat))

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 1.5/4 with an encore telecast; "Late Show with Stephen Colbert," 1.7/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.4/4 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.3/2 with an encore; "Late Show," 0.3/2 with an encore; and "Jimmy Kimmel Live," 0.3/2 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 0.9/3 in metered-market households and a 0.2/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 0.9/3 in metered-market households with an encore; CBS's "Late Late Show," 0.9/3 with an encore. In the 25 markets with Local People Meters, averages were: "Late Night," 0.2/2 in 18-49 with an encore; "Late Late Show," 0.2/2 with an encore.

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.6/3 in metered-market households with an encore and a 0.1/2 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 11 ad-sustained programs that aired in primetime on the broadcast networks one year ago (8/24/18):

[EDITOR'S NOTE: Some high rated local pre-season NFL games (across all networks) are included here but will be excluded from Officials.]

CBS (3.882 million viewers, #1; adults 18-49: 0.9, #1) was the top draw on Friday with its primetime coverage of "NFL Preseason: Lions at Buccaneers" (3.882 million viewers, #1; adults 18-49: 0.9, #1).

NBC (3.023 million viewers, #3; adults 18-49: 0.6, #T2) then was the silver draw with repeats of "American Ninja Warrior" (2.804 million viewers, #6; adults 18-49: 0.6, #T2) and "Dateline NBC" (3.463 million viewers, #2; adults 18-49: 0.6, #T2).

Next up was FOX (2.028 million viewers, #4; adults 18-49: 0.6, #T2) and its telecast of "BIG3" (2.028 million viewers, #8; adults 18-49: 0.6, #T2).

Meanwhile, ABC (3.048 million viewers, #2; adults 18-49: 0.5, #4) offered up its mix of "Fresh Off the Boat" (2.823 million viewers, #5; adults 18-49: 0.4, #T7), "Speechless" (2.320 million viewers, #7; adults 18-49: 0.4, #T7), "What Would You Do?" (3.144 million viewers, #4; adults 18-49: 0.6, #T2) and "20/20" (3.429 million viewers, #3; adults 18-49: 0.6, #T2).

And finally, The CW (1.577 million viewers, #5; adults 18-49: 0.4, #5) closed out the night with repeats of "Masters of Illusion" (1.652 million viewers, #10; adults 18-49: 0.4, #T7), another "Masters of Illusion" (1.672 million viewers, #9; adults 18-49: 0.4, #T7) and "Penn & Teller: Fool Us" (1.493 million viewers, #11; adults 18-49: 0.4, #T7).

Week-to-week changes (adults 18-49):
0.00% - What Would You Do?

Year-to-year changes (adults 18-49):
-14.29% - What Would You Do?

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 1.7/5 with an encore telecast; "Late Show with Stephen Colbert," 2.0/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.6/4 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.4/3 with an encore; "Late Show," 0.5/3 with an encore; and "Jimmy Kimmel Live," 0.3/2 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.0/3 in metered-market households and a 0.2/1 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 0.9/3 in metered-market households with an encore; CBS's "Late Late Show," 1.0/4 with an encore. In the 25 markets with Local People Meters, averages were: "Late Night," 0.3/2 in 18-49 with an encore; "Late Late Show," 0.3/2 with an encore.

Source: Nielsen Media Research





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