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[07/10/20 - 08:11 AM]
Thursday's Broadcast Ratings: Originals Pave the Way to Victory for ABC
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night (7/9/20):

ABC (3.423 million viewers, #1; adults 18-49: 0.6, #1) held onto the top spot on Thursday with originals from "Holey Moley" (3.744 million viewers, #2; adults 18-49: 0.6, #T2), "Don't" (3.253 million viewers, #6; adults 18-49: 0.7, #1) and "To Tell the Truth" (3.274 million viewers, #5; adults 18-49: 0.6, #T2).

CBS (3.197 million viewers, #2; adults 18-49: 0.4, #2) took home the silver with its repeat lineup of "Young Sheldon" (4.164 million viewers, #1; adults 18-49: 0.5, #4), "The Unicorn" (3.003 million viewers, #7; adults 18-49: 0.3, #T7), "Mom" (3.275 million viewers, #4; adults 18-49: 0.4, #T5), another "Mom" (3.326 million viewers, #3; adults 18-49: 0.4, #T5) and "NCIS: Los Angeles" (2.709 million viewers, #8; adults 18-49: 0.3, #T7).

Next up was NBC (2.018 million viewers, #3; adults 18-49: 0.3, #T3) with a new "Blindspot" (2.429 million viewers, #9; adults 18-49: 0.3, #T7), a second "Blindspot" (1.806 million viewers, #11; adults 18-49: 0.3, #T7) and a repeat "Law & Order: Special Victims Unit" (1.819 million viewers, #10; adults 18-49: 0.2, #T12).

Meanwhile, FOX (1.202 million viewers, #4; adults 18-49: 0.3, #T3) offered up new episodes of "Celebrity Watch Party" (1.444 million viewers, #12; adults 18-49: 0.3, #T7) and "Labor of Love" (0.959 million viewers, #13; adults 18-49: 0.2, #T12).

And finally, the season finales of "Burden of Truth" (0.481 million viewers, #14; adults 18-49: 0.1, #T14) and "In the Dark" (0.411 million viewers, #15; adults 18-49: 0.1, #T14) rounded out the evening on The CW (0.446 million viewers, #5; adults 18-49: 0.1, #5).

Week-to-week changes (adults 18-49):
0.00% - Don't (vs. 6/25/20)
0.00% - To Tell the Truth (vs. 6/25/20)
0.00% - Blindspot
0.00% - Celebrity Watch Party (vs. 6/25/20)
0.00% - Labor of Love (vs. 6/25/20)
0.00% - Burden of Truth
0.00% - In the Dark
-14.29% - Holey Moley (vs. 6/25/20)

Year-to-year changes (adults 18-49):
+50.00% - To Tell the Truth (vs. Reef Break)
+40.00% - Don't (vs. Family Food Fight)
0.00% - In the Dark (vs. The Outpost)
-25.00% - Holey Moley
-40.00% - Blindspot - 9:00 (vs. Hollywood Game Night)
-40.00% - Blindspot - 8:00 (vs. The Wall (Repeat))
-50.00% - Burden of Truth (vs. iZombie)
-57.14% - Celebrity Watch Party (vs. MasterChef)
-66.67% - Labor of Love (vs. Spin the Wheel)


Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks one year ago (7/11/19):

CBS (3.165 million viewers, #1; adults 18-49: 0.7, #T1) was the network to beat on Thursday with its original lineup of "Love Island" (2.613 million viewers, #8; adults 18-49: 0.6, #T4), "Big Brother 21" (3.989 million viewers, #1; adults 18-49: 1.0, #1) and "Elementary" (2.893 million viewers, #5; adults 18-49: 0.4, #T9).

FOX (2.842 million viewers, #3; adults 18-49: 0.7, #T1) then shared in the demo honors thanks to fresh installments of "MasterChef" (3.040 million viewers, #4; adults 18-49: 0.7, #3) and "Spin the Wheel" (2.644 million viewers, #7; adults 18-49: 0.6, #T4).

Next up was ABC (2.869 million viewers, #2; adults 18-49: 0.6, #3) and its trio of "Holey Moley" (3.946 million viewers, #2; adults 18-49: 0.8, #2), "Family Food Fight" (2.401 million viewers, #10; adults 18-49: 0.5, #T6) and "Reef Break" (2.260 million viewers, #11; adults 18-49: 0.4, #T9).

Meanwhile, NBC (2.822 million viewers, #4; adults 18-49: 0.5, #4) offered up the return of "Hollywood Game Night" (2.647 million viewers, #6; adults 18-49: 0.5, #T6) bookended by repeats of "The Wall" (3.411 million viewers, #3; adults 18-49: 0.5, #T6) and "Law & Order: Special Victims Unit" (2.408 million viewers, #9; adults 18-49: 0.4, #T9).

And finally, a new "iZombie" (0.594 million viewers, #13; adults 18-49: 0.2, #12) and the season premiere of "The Outpost" (0.611 million viewers, #12; adults 18-49: 0.1, #13) rounded out the evening on The CW (0.603 million viewers, #5; adults 18-49: 0.1, #5).

Week-to-week changes (adults 18-49):
+33.33% - Elementary
+33.33% - Reef Break (vs. 6/27/19)
0.00% - MasterChef (vs. 6/27/19)
0.00% - Spin the Wheel (vs. 6/27/19)
0.00% - iZombie (vs. 6/27/19)
-11.11% - Holey Moley (vs. 6/27/19)
-16.67% - Family Food Fight (vs. 6/27/19)

Year-to-year changes (adults 18-49):
+60.00% - Holey Moley (vs. The Gong Show)
0.00% - iZombie (vs. Supernatural (Repeat))
-12.50% - MasterChef (vs. The Four: Battle for Stardom)
-16.67% - Family Food Fight (vs. Match Game)
-16.67% - Hollywood Game Night (vs. Marlon)
-20.00% - Elementary (vs. SWAT (Repeat))
-20.00% - Reef Break (vs. Take Two)
-33.33% - Spin the Wheel (vs. The Four: Battle for Stardom)
-33.33% - Big Brother 21
-36.84% - Love Island (vs. The Big Bang Theory/Young Sheldon (Repeats))
-50.00% - The Outpost (vs. Black Lightning (Repeat))

In late-night metered market ratings (via NBC's press release):

TBA

Source: Nielsen Media Research





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